Bata India set for expansion in 2012

The famous shoe brand, Bata India Limited is all set for expansion getting more innovative with time….they currently have a retail network of over 1250 stores across 500 cities. They expansion plans raise to 100 more stores in 2012, with pace of plans to renovate and open two new stores every week to grow and achieve the success parameters.

They even realize the importance of large format stores so Rajeev Gopalakrishnan, Group Managing Director, Bata India Limited said, “We are switching to large format stores as smaller stores cannot display all the designs the company has to offer. Foreseeing the growing population they see a boom in the retail industry.

They are going to go classier with the new stores, following the international standards and jumbling up ideas of designers and architects. The company will also continue expanding its Hush Puppies brand by opening around 20 – 25 new stores and 5 shop in shops with leading department stores every year.

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