The White Rann of Kutch, a vast expanse of white salt desert located in Gujarat, is a sight to behold. This iconic destination recently hosted a ‘Khadi Fashion Show’ that mesmerized the audience with its grandeur and creativity. The show was organized by the Kutch District administration, along with the local women’s cooperative society, to celebrate the traditional art of weaving and to promote the use of khadi fabric. It featured models sashaying down a custom-built ramp, clad in beautiful khadi creations. The designs were inspired by the culture and heritage of Gujarat, with each outfit depicting a unique story. The show was attended by a host of dignitaries, including the Governor of Gujarat and the Minister of Textiles.
The event also showcased khadi products such as kurtas, saris, dupattas, and stoles. These were made by the local women artisans and were available for sale. The event was a visual treat as the models flaunted their khadi finery against the backdrop of the white desert. The show was supported by a performance by a local band, which added to the festive atmosphere. The show was a testament to the skill and craftsmanship of the local artisans, who have kept the tradition of khadi weaving alive for generations. It was also a call for people to switch to khadi clothing, which is made from natural and sustainable fibers. The ‘Khadi Fashion Show’ was thus a successful attempt to highlight the beauty of Gujarat’s traditional art and to encourage the use of sustainable clothing. It was an experience that will be remembered for years to come.
